References & Further Readings

SEO

  • SEO: A Comprehensive Guide for Beginners by Kissmetrics (short version)

  • The Beginner's Guide to SEO by Moz (long version)

  • The Advanced Guide to SEO by Quick Sprout

  • https://searchenginewatch.com/sew/study/2276184/no-1-position-in-google-gets-33-of-search-traffic-study

  • https://www.infront.com/blog/the-infront-blog/ppc-vs-seo-search-engine-marketing-explained

  • https://en.wikipedia.org/wiki/Comparison_of_web_search_engines


SEM

  • A Beginner's Guide to Paid Search by Search Engine Watch

  • How to Create a Profitable Google AdWords Campaign by Kissmetrics

  • https://www.statista.com/statistics/266206/googles-annual-global-revenue


Black Hat SEO

  • https://www.searchenginejournal.com/white-vs-black-hat-seo-what-is-the-difference/183088/

  • https://www.searchenginejournal.com/why-black-hat-seo-tactics-work/221821/

Last modified: Thursday, 17 May 2018, 2:29 AM